As Google certified experts, we work closely with search engines to provide intelligent PPC campaigns that combine intensive data research, proven methodology, and dedicated tracking and reporting.
Having worked with some of the world’s biggest brands, we’re not just PPC geeks adhering to best practices. We marry your business insights with our knowledge of paid search to tailor a marketing strategy that is best placed for growing revenue; whether on a mixture of Google Ads, Bing Ads, Quora Ads, Reddit, or even on LinkedIn.
While PPC itself is not simple, our proven track record and processes can be broken down into a few simple steps.
We take the time to get to know our clients, from the challenges they face, to where they want to be in ten years’ time.
We look at the digital landscape in your industry to identify a paid marketing strategy that will grow your business. We’re not afraid to get you involved in the decision-making process.
From seasonality and KPIs, right through to economic conditions and product margins, we conduct intense research campaigns on competitors and market conditions — allowing us to set a concrete benchmark for progression.
CTRs and Quality Scores are important, but our accounts look beyond this. We structure them in a way that ensures accurate reporting, granular targeting, and impactful ad copy that focuses on growing revenue — not just traffic.
By using the right blend of positive and negative keywords, we tightly control budgets and minimise wastage as we build and optimise an extensive and encompassing campaign.
We’re transparent and have nothing to hide. That’s why we go to great lengths to ensure our reports give you all the information you need to understand what progress has been made. We continually suggest tests that will grow your business, implement them, and then report on our findings.