PPC Agency Leeds
‘Our PPC campaign strategy for local businesses is a little different – here’s why’
What is PPC?
Profit over traffic approach to PPC marketing
‘In short, we’re not content with driving traffic if it’s not profitable traffic’
PPC Platforms We specialise in
- Google Ads
- Microsoft Advertising
- Facebook Ads
- Instagram Ads
- Amazon Advertising
- LinkedIn Ads
- Quora Ads
- Reddit Ads
‘Basically, if you’re thinking of advertising on a PPC platform, we probably have experience in it’
A tried and tested approach to local PPC campaigns
Location in keyword campaign example
- Business rents out properties in Leeds
- Keywords contain ‘Leeds’ e.g. [properties to rent Leeds]
- Target all UK
Location-targeted campaign example
‘With multiple years doing digital marketing, we’ve developed our own approach to local PPC campaign management.’
What happens when you sign up with Pepper PPC Agency?
Step one PPC account/strategy audit
After you contact us, if you’re already running a PPC campaign, then we will request read-only access to your account. This means we can see the state your account is in but can’t make any changes or manage your PPC campaigns. If you’re not already running any PPC campaigns, then we research your competition to get an idea on how you should go about achieving success with a PPC campaign.
Step two Initial PPC strategy discussion
We sit down and discuss your business goals, your business proposition, what you’ve tried in the past and where you want to get to. During this discussion, we will mutually agree on a rough strategy for success. This may include landing page changes, PPC keyword expansion, a PPC account restructure, conversion and goals expansion, advertising on other Pay Per Click platforms and utilising some of the more advanced PPC features to name a few things. In short, we put both our minds together to work out how we’re going to increase your profits and grow your business.
Step three onboarding
Once we’re both happy that we have agreed on a strategy that will ensure success, we carry out all necessary steps to allow us to carry out PPC campaign management on your behalf. This includes getting sufficient access levels, meeting the team that we will be working with and getting all necessary contact details.
Step four monthly strategy roadmap
The outcome of everything discussed is collated into a monthly strategy roadmap that shows precisely what work is going to be carried out each month.
Step five go live
We get cracking!